Commercials

Gifts, Charity and Presents this Holiday Season

Here is something on Blip.TV that I hope you will share with your friends.  It is from a cool organization that has an initiative to help others this holiday season and beyond.  It is a chance for us to do good.

Please share this with your friends.  You can get the videos on Blip.tv here and here [...]

Ford Mustang 2010 Competition

Scott Monty, my former crayon colleague, is now head of Social Media at Ford.  They have a gem of a site about the Ford Mustang. One of my favorite videos was Father’s Day.  Gotta admit, I shed a tear .  Great piece.
Loved the approach for introducing the 2010 Mustang.  Besides the leaks of images [...]

Red…Bull, Red…Bull, RedBull and a great Father-Son Experience

How would you like to have 20,000 fans screaming your product’s name multiple times, supported by your name plastered all over the stadium and on the players shirts and on the T-Shirts handed out at the game, and having your name on every media channel reporting on the game?  Sounds like a sponsor’s dream opportunity.
That [...]

New Subway Ads in NYC

The New York MTA is looking at new advertising opportunities to generate revenue to close the budget shortfall in the next year.  They are trying a few pilot programs with the subway, the latest being to wrap the interior and exterior surfaces of the Times Square Shuttle between Grand Central and Times Square.

A second approach [...]

Ads and Movie Trailers on TV

I like movies.  I like golf.  I like entertainment.  And I like the marketing.  What with the Ryder Cup and a bunch of shows starting up, the TV has been on in our house a lot more in recent days.  And as I watched the new shows and the inevitable “commercial breaks” came by, I [...]

It takes a 9 year old – Tiger Woods and Tag Heuer

Maybe my mind does not think this way – but my 9 year old son got it after seeing this photo on a TAG HEUER billboard countless times. He looked at it as we drove past and laughing asked me: “Is that how Tiger now spells his name?”

I am sure that he is in [...]

Great Products get good Word-of-Mouth

A number of years ago my wife and I received a number of Calphalon non-stick pots and pans. We used some extensively and they were showing quite a bit of wear and tear. So much so that the non-stick coating was disappearing. Remembering that they came with a lifetime warranty, I went online [...]

South African Billboard – Save Energy Visual from Eskom

Not sure if this was a green based effort or one which was due to neccessity – South Africa has apparently being having a number of power outages ion certain areas and this was set up as a subtle message. Pretty effective – considering it is now global via the web and WoM. [...]

10 Million Pound “Ad is fundamentally a celebration of community”

I am a sucker for these ads! BUT 10 MILLION POUNDS? Guiness’s Tipping Point by AMV BBDO is a £10m spot, has 6,000 dominoes and then connects with just about everyhting else in the Argentinian village. “The ad is fundamentally a celebration of community,” said Paul Cornell, the marketing manager for Guinness at Diageo GB.
Hat [...]