Research

Top 4 reasons the music business is failing fast

No.1: Chris Brown sings Kiss Kiss.  The record labels should listen to Chris Brown – KISS = KEEP IT SIMPLE STUPID.
No 2: Listen and give people what they keep telling you they want – don’t force them to go to the P2P channel to get singles
No. 3: Look at other industries and succesful service companies to [...]

Living in Internet Time

I was looking for some information this morning for a call with a client who is engaged with an 24-34 year old audience. The more I looked, the more a thought hit me. They live in internet time. So should my data and my strategy.