WoM
Blast from 1998 – Dot Com revisited
What I Learned This Week From You – Installment #1
When I started focusing on marketing and communications and the massive changes that were occuring a few years ago, I went from not knowing what a blog was to reading 200 blogs a day in about 6 weeks. Soon it was 300 a day and I was learning a ton and running out of hours [...]
Fight Cancer
Powerful Stuff from the Livestrong Foundation extremely well done IMHO! Inspiring.
Gifts, Charity and Presents this Holiday Season
Here is something on Blip.TV that I hope you will share with your friends. It is from a cool organization that has an initiative to help others this holiday season and beyond. It is a chance for us to do good.
Please share this with your friends. You can get the videos on Blip.tv here and here [...]
Monty Python: Legalize it!
A great sales negotiating tool is to identify objections early and address them up front – take them off the table. How to get qaulity Monty Python content online has not been the easiest thing to do – not in a legal manner. All that has changed.
Rather than sue those that put their content on YouTube [...]
Delta changes flight path after bloggers give feedback
Hot on the heals of the Motrinmoms apology, Delta reversed course on a decision that angered its platinum members.
While not exactly the same as this was a policy decision and not an ad, compare the email each commenter got from Delta:
We heard you loud and clear.
Since we launched our Coach Choice Seats program that impacted [...]
Facebook Reality – Friday Night Smiles
This has been around for a while but is no less entertaining now and it is still doing the rounds. The concept is quite laughable actually, but we still do it.
Ford Mustang 2010 Competition
Scott Monty, my former crayon colleague, is now head of Social Media at Ford. They have a gem of a site about the Ford Mustang. One of my favorite videos was Father’s Day. Gotta admit, I shed a tear . Great piece.
Loved the approach for introducing the 2010 Mustang. Besides the leaks of images [...]
Yes We Can – Another Long Walk to Freedom
November 4, 2008 was an amazing night for America. An African American man wins the general election running as an American who happens to be African American. Many thought that people’s vote may have been swayed by race. In the end it wasn’t even close and America showed that it has come a long way. And [...]
Social Media Collaboration Age of Conversation 2 Benefits Charity
Today marks the launch of Age of Conversation 2, a collaboration of 237 marketing professionals who blog in the U.S. and 15 other countries. The submissions are categorized into 5 subjects all referencing the role of conversation in marketing today.
The brainchild of bloggers Drew McLellan and Gavin Heaton, took off last year after they invited [...]
