JetBlue taps into current market sentiment
Definitely not targeting ex private jet travellers. Not sure what else to add.
New Subway Ads in NYC
The New York MTA is looking at new advertising opportunities to generate revenue to close the budget shortfall in the next year. They are trying a few pilot programs with the subway, the latest being to wrap the interior and exterior surfaces of the Times Square Shuttle between Grand Central and Times Square.
A second approach [...]
Ads and Movie Trailers on TV
I like movies. I like golf. I like entertainment. And I like the marketing. What with the Ryder Cup and a bunch of shows starting up, the TV has been on in our house a lot more in recent days. And as I watched the new shows and the inevitable “commercial breaks” came by, I [...]
It takes a 9 year old – Tiger Woods and Tag Heuer
Maybe my mind does not think this way – but my 9 year old son got it after seeing this photo on a TAG HEUER billboard countless times. He looked at it as we drove past and laughing asked me: “Is that how Tiger now spells his name?”
I am sure that he is in [...]