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	<title>Gary D. Cohen &#187; Out-of-home</title>
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		<title>New Subway Ads in NYC</title>
		<link>http://www.garydcohen.com/2008/10/new-subway-ads-in-nyc/</link>
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		<pubDate>Wed, 22 Oct 2008 01:14:27 +0000</pubDate>
		<dc:creator>Gary</dc:creator>
				<category><![CDATA[Commercials]]></category>
		<category><![CDATA[Experience]]></category>
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		<description><![CDATA[The New York MTA is looking at new advertising opportunities to generate revenue to close the budget shortfall in the next year.  They are trying a few pilot programs with the subway, the latest being to wrap the interior and exterior surfaces of the Times Square Shuttle between Grand Central and Times Square. A second [...]]]></description>
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